Marketing is an ever present function in all stages of a business, beginning to the end. Marketing overlaps heavily with advertising and sales. Marketing sits right at the intersection of the business and customers, it is what a business says, how it says it, when it wants to explain how awesome its product or service is and why people should buy it. Marketing, therefore, is a necessary component during product development, or a sales pitch, or retail distribution. Marketing involves market research, analysis, and understanding a business’s ideal customers’ interests.
Our work is to formulate the right strategies for your business and effectively get your message to the right audience.